Flowers Davis Tyler and Espinoza Stone Austin Websites Win National Creative Awards
Will Mokry an Austin, Texas-based creative director, has won platinum and gold awards from the prestigious, internationally recognized, Hermes Creative Awards.
The winning platinum entry for Espinoza Stone, Inc., a custom virtual reality web application, Espinoza Profiles™, is a marketing tool that enables the company's customers to visualize stone products using provided residential and commercial building elevations found within the app. Alternatively, users may upload their architectural rendering or building image to "try-on" stone products. "The Visualizer App we developed with Will Mokry and Renoworks Software has increased our customer engagement by allowing them to visualize Espinoza stone on their home plans. The visualizer app was a home run for us because it solved a longstanding problem and helped our vendors sell more of our products," said Matt Torno, Marketing Director, Espinoza Stone, Inc.
Will Mokry developed and managed the concept, implementation, and launch strategy of the application. He collaborated with Renoworks Software of Calgary, Alberta, Canada to make the product visualization tool a reality with cutting-edge software technology. "I wanted to provide my client with an advanced tool to better assist the selection and sale of stone products, and give Espinoza Stone a competitive advantage in the marketplace," said Will Mokry, Creative Director. Brad Finck, Senior Vice-President of Renoworks said, "The Espinoza Stone visualizer project presented some unique challenges, for us, as it entailed showcasing high-quality product visuals using complex building materials. Will Mokry presented us with detailed design concepts, and was efficient in coordinating with the client to deliver the digital assets and detailed information necessary to make this project a success."
The winning gold entry is a website redesign for Tyler, Texas law firm, Flowers Davis, PLLC. The new site better exemplifies the mission of the law firm and provides site visitors vibrant visuals, clean, crisp page layouts, and ease of navigation -- efficiently helping them explore over fifteen law practice areas. The site is search engine optimized with on-page content and code for maximum exposure and ranking within organic search results. "Will Mokry captured the essence of the firm and communicated their brand, visually, with brilliant creative. The new Flowers Davis website exudes approachable professionalism, which is the hallmark of the firm," said Janna Fain, Ignite Business Services, Marketing Consultant for Flowers Davis.
The firm's entries were among over 6,000 from the USA, Canada, Europe, Australia, and Asia. The Hermes Creative Awards is the annual competition of the Association of Marketing and Communication Professionals (AMCP). The international organization oversees awards and recognition programs, rewarding outstanding achievement and service to the creative services industry. According to Ed Dalheim, President, "AMCP looks for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry."
Will Mokry's award-winning work has been featured across local, state and national print publications, and the World Wide Web. A full list of clients, a portfolio of work, and more information are available by visiting https://willmokry.com.
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