GenoRite Pharmacy Austin and Land Rover Dallas Win National Advertising Awards
Will Mokry Creative, LLC., an Austin, Texas-based design agency, has won platinum and gold awards from the prestigious, internationally recognized Hermes Creative Awards.
The winning platinum entry for GenoRite Pharmacy, titled Flying High, explains how medications metabolize in the body. Then describes how pharmacogenomic testing can provide more accurate methods of determining appropriate drug usage and dosage for individual patients in order to avoid unwanted side effects. “Our years of experience in medical marketing paved the way to understanding this highly technical subject matter. This knowledge gave us the ability to parlay highly complex data into marketing and advertising materials easily understood by today’s consumers and medical practitioners alike,” said Will Mokry, Art Director and Brand Strategist.
The gold-winning entry for Land Rover Dallas, titled So Long Jack Frost, demonstrates the sophisticated engineering systems of the Land Rover Range Rover Evoque. Systems like torque-vectoring all-wheel drive and terrain response help drivers maintain poised, steady handling on snow-covered, wet, or grassy surfaces. “Will Mokry’s mastery of the Land Rover brand and its proprietary vehicle engineering systems enables him to market our vehicles to prospective buyers. Using his brand prowess, he easily relates to their needs, thus influencing their decision-making priorities,” said Justine Sweeney, Marketing Director, Land Rover Dallas.
The Hermes Creative Awards is the Association of Marketing and Communication Professionals (AMCP). The international organization oversees awards and recognition programs rewarding outstanding achievement and service to the creative services industry. According to Ed Dalheim, President, “AMCP looks for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry.” The firm’s entries were among over 6,000 from the USA, Canada, Europe, Australia, and Asia.
Will Mokry Creative’s award-winning design work has appeared in local, state, and national print publications and the World Wide Web. A complete list of clients, portfolio of work, and more information are available by visiting https://willmokry.com.